Everyone wants long, thick-looking eyelashes. But, even if you're born with a lush fringe of lashes, they can diminish with age. And some of us just have short, sparse eyelashes to begin with. Until recently, there wasn't much anyone could do about it (short of an expensive prescription drug or wearing false lashes).
Enter lash-enhancing serums. They claim to lengthen and thicken natural lashes, so you no longer need false lashes or multiple coats of mascara. But, do they actually work? I've always been skeptical.
Then, in March of 2013, I attended The Makeup Show in Los Angeles and came across a product called GrandeLASH-MD. The salesperson explained that it's made from natural ingredients and, unlike prescription products, they claimed that it enhances natural lashes without potentially changing eye color. Still skeptical, I noticed that the sales representatives at the show had long, full lashes, so I decided to try it.*
After just a few weeks of using GrandeLASH-MD twice a day, I saw noticeable results. My eyelashes were significantly longer and thicker. They even seemed to be a bit darker. The one negative I experienced was that a few lashes curled a little too much, but overall, I liked the results.
So how much does it cost?
At $64.95 for a 90-day supply, it's a bit pricey for some. The price is still much lower than the prescription product, and it doesn't require a trip to the doctor.
How to apply
Like many other lash lengthening treatments, GrandeLASH-MD comes in a tube with a thin applicator brush. Just brush it onto the lash line like a liquid eyeliner. You shouldn't need to dip the brush into the tube a second time – once is enough for both eyes. If you want to apply it to the bottom lash line, you'll probably need more. Use it once a day, or twice if you want quicker results.
How long does it take to see results?
According to the salesperson at the Makeup Show LA, if you're under 30, you can expect to see results in as little as two weeks. If you're over 30, it could take longer – as many as six weeks. You might speed the results by using the product twice a day – once in the morning and before bed.
Some people may be allergic to this type of product and should not continue using it, or any other product for that matter, if it causes an allergic reaction.
GrandeLASH-MD isn't the only lash-enhancing treatment out there. Several major cosmetics companies have developed products that make similar claims. Urban Decay, MAC, and NYX Cosmetics are just a few. Prices vary and, like any other cosmetic treatment, you may see different results than someone else using the same product – you just need to find what works best for you.
Lash lengthening serums really can deliver on their promises of longer, fuller-looking lashes. They're available online or in stores like Sephora, Ulta, and department stores.
*I purchased tube of GrandeLASH-MD and a mascara in a set at the special trade show price while attending the Makeup Show LA in 2013. I have not received any compensation for mentioning the product in this article.