For those of you new to the wonderful world of makeup, finding the right eye makeup can be difficult. Eyeshadow is fun and there is no limit to the number of looks you can create, but you need to consider not only color but the formula and finish when purchasing new makeup. Last time we discussed which colors best suit your eyes, but now we need to consider both formula and finish. For example, if you wanted to buy a chocolate colored shadow, you need to decide on the formula-powder or cream? And what finish would you like—matte or metallic? Confused yet? Read on to learn all about eye shadows.
Powder: Powder is normally what we conjure up when thinking of eye makeup. It is the most popular formula, thus it has the greatest selection. Powder is a great formula if you have oily skin as it is more long-lasting than some of the other formulas. Powder is easy to apply, which is why it is works well for beginners. You can use the application wand if the shadow came with one, eyeshadow brushes or even q-tips to apply. If the shadow is too light or sheer, powder is buildable so you can simply continue layering until you reach the color you’d like.
Cream: Cream shadows are excellent for dry skin because they moisturize while creating a beautiful look. Color is natural and sheer—great for when you emphasize your lips and need a subtle eye. You can apply with a brush, but it’s just as easy to use your fingers when applying. For those with oily skin, creams are not the best choice. Even with a primer (a product you apply on lids to help make the color last longer), cream shadows will rarely last more than a few hours on your skin.
Silk/Gel: This is another formula that is great for dry skin but not recommended for oily skin. This particular shadow will also be subtle and sheer, but differs from cream because it leaves a dewy finish to your eyes. The sheer wash looks lovely when you are going for a glowy, fresh face.
Crayons: Eyeshadow crayons are fun to play with because there is a great color selection and a variety of finishes. Crayons are another formula you can easily build up color. They are also very easy to apply.
You can always mix and match formulas. For example, you can apply a powder shadow and layer it with a crayon for a fun look. Now that you know the various types of eyeshadow, you need to consider which type of finish you’d like. Finishes include:
• Matte: More pigmented, will give you lots of color
• Metallic: Provides an edgier look
• Shimmer: Works great if you’d like a glow
• Frost: Draws attention to your eyes
• Sheer: Natural wash, very subtle
• Glitter: Great for a night on the town
• Gloss: Extremely shiny
Now we have covered how to choose the best eye shadow colors for your eyes, types of formulas, and the various finishes available. You are on your way to becoming a makeup guru!