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Marketing Your Personal Chef Business - Networking

Networking, whether it's for your personal chef business or any other business venture or 'thing you do, is a major key component in building everything. Many times, as business owners, we get our order of events mixed up, when it comes to networking, and botch our own process. What I mean by that is that we lack a clear understanding of what networking 'is' and what to 'do' with it.

You see... networking is a way to make valuable connections. It's a way to meet common goals and objectives. It's a way to discover avenues to serve. It's a way to expand your brand. You have to think win-win-win. Approach it the right way and you'll not only make a great name for yourself, you'll also get everything you want out of it, and then some; approach it wrong and... you'll be looked at as another pushy, nondescript sales person, trying to hock their wares to the uninterested, like those rows of unmemorable flea market vendors you wouldn't give the time of day.

That reads painful, but maybe for many, all too familiar.

Here's your networking nuggets list. Incorporate this in your business building practices and you will reap the rewards and help avoid that 'bumper-to-bumper professional traffic jam':

Networking Is...

Connecting for service.

Relationship Building

Finding Opportunities to 'WOW'

3 Questions to ask YOURSELF before you go to your networking events.

Always remember in your prospecting exercises... it's never about you, always about them and how your service/presence can pour into their highest good. In this line of business the quality of your connections is way more important than the quantity; and, you have to make sure you're the right person to deliver the highest good to your connections. If you don't have what they need, then connect them to the resources to fill their need. Do this and you become the person who has what they need and you create a Win-Win-Win scenario and you open the doors to their interest in you and your endeavors. Once you begin to look at your prospects from an authentic connection/fit perspective you'll flourish in ways you couldn't possibly pay for. Seriously! So keep an open heart, and open mind and an open ear.

Last tip... Let yourself think outside of your box. You will find creative ways to meet the needs of those you want to do business with.

As always, it's been my pleasure to serve you in this way. Until next time...

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