Guest Author - Violette DeSantis
The fall season is a busy time in marketing and the truth is the summer and fall seasons area great time to start blogging on fall and winter topics. Here are some blog ideas to get the writing juices flowing.
Fall & Winter Topics
Back to school
Whether itís elementary, middle school, high school or college, there seems to be no bigger shopping season than the back to school season for buying cloths, accessories and school supplies. If someone is going away electronics, furniture and home goods is a good bet as well.
The change to the colder season is another topic that will bring people to your website. Fashion is fun to write about and everybody is searching for sales on clothing and accessories.
Cookbooks & Kitchen Appliances
We may have stored away the grills for winter depending on where we live, but many move their cooking routine indoors. Look for books focusing on home-cooked, 5 ingredients or less, slow cooker recipes and casserouls.
Write blog posts on home decoration for the upcoming seasons. Promote home accessories like table-clothes, new dishes, home scents and candles. Include holiday decorations.
Each season people have to go through the routine of getting ready for the cold weather. Consider automotive products, gardening products and products to keep the home warm.
It seems many new movies come out close to Christmas time. Now is the time to start talking about them. Amazon allows buyers to pre-order items before they come out allowing you to market them in advance.
From Thanksgiving through January, there is a rise is gift giving. You can write about gifts you give, gifts youíd love to receive and gifts you canít help but recommend. Articles on entertainment (books, music, movies) and food are great additions to a general blog. Donít forget to include promotions for gift baskets and gift cards for people who love the convenience of online shopping and want to send something nice to someone out of town.
Take the time to be specific in your keywords. If you already have articles promoting products on your blog, revisit them and check the keywords, tags and SEO meta-data. You might want to add specific holiday references or update them a little to bring in some additional traffic.