Guest Author - Dennis Regling
The magician that offers a quality program should have no problem finding many opportunities to perform. The professional speaker with an in-demand topic also has many opportunities to speak. Be assured though, the featured speaker at the next banquet will make significantly more money than the after-dinner magician at the same event.
There are many professional speakers available for groups to book. If you are a magician and have an area of expertise outside of magic, you can book many opportunities to speak and perform. What are the advantages of being a motivational magician over any other type of presenter?
For the magician, it means not only more opportunities to work, but higher fees. For the group that hires the speaker who also uses magic, it means a more memorable message and a better value for their dollar.
One of the most popular and successful motivational speakers in the country is Anthony Robbins. Mr. Robbins has used stunts like fire-walking and walking on glass to illustrate his messages and promote himself.
Statistics show that after 24 hours, we retain 20% of what we hear but over 50% of what we see. By adding visual aids, props and magic effects to your message, your message becomes not only more memorable, but significantly more interesting.
The motivational magician weaves effects, props, music and more into his message creating a truly memorable entertainment experience. One to be talked about. Messages will be retained and ideas implemented.
Determine your market. Perhaps you want to give a lecture on selling to salespeople. Now pick effects and props to visually illustrate your main points. This creates a message that your audience will remember for months, or longer.
At church about 5 years ago, a preacher friend of mine gave a message on how Christians should reflect God's glory in all we do. He illustrated his message with a mirror, a flashlight and turning off the lights. I have heard my friend preach over 100 times in detention centers and churches. This is one of only a handful of those messages I remember. Why, because of visual aids that dramatically illustrated his points. He should use these more often.
When you use a magic trick or other visual aid, perhaps coupled with volunteers, the audience gets involved in what is happening and being said.
By creating memorable messages, you bring much more value to your clients and groups you speak to. Remember though, whether speaking to the Rotary Club, teaching a science class or addressing a corporate sales meeting, the message is the important thing. The magic is a tool. Develop your message with proper priorities and you will be well received, well remembered and reap many referrals and repeat bookings.