logo
g Text Version
Auto
Beauty & Self
Books & Music
Career
Computers
Education
Family
Food & Wine
Health & Fitness
Hobbies & Crafts
Home & Garden
Money
News & Politics
Relationships
Religion & Spirituality
Society & Culture
Sports
Travel & Leisure
TV & Movies

dailyclick
Bored? Games!
Postcards
Astrology
Take a Quiz
Rate My Photo

new
Ethnic Beauty
Adolescence
Middle Eastern Culture
Yoga
Vision Issues
Paper Crafts
Comedy Movies


dailyclick
All times in EST

Full Schedule
g
g Japanese Culture Site
Jillian Michelle Williams
BellaOnline's Japanese Culture Editor

g

Valentine's Day - Man's Holiday in Japan

Do you get excited at the beginning of February because you know Valentine’s Day is just around the corner, and you can’t wait to get a box of chocolates from your sweetheart?

If you’re a woman in Japan, be prepared to wait a little longer. In Japan, Valentine’s Day is a holiday for men, rather than women. Unlike in America, where it is primarily the women who receive boxes of chocolate from the men in their lives, it is the men who receive such gifts in Japan. Because women in Japan are often too shy to express their feelings, Valentine’s Day was first introduced in 1958 as a way for women to declare their affection without needing to suffer the embarrassment of trying to put it into words.

Today in Japan, it is customary for women to give chocolates to their male co-workers, bosses, friends, and family members, in addition to their special someone, for there are two types of gifts that Japanese women give to men on Valentine’s Day: giri-choco and honmei-choco. Giri-choco, or “obligation chocolate,” is given by women to their superiors at work, as well as to other male co-workers and friends. Because women are expected to give such gifts to most men that they have regular contact with, it is not unusual for one woman to purchase 20 to 30 boxes of this type of chocolate, which range in price from about 200 to 500 yen.

Honmei-choco, or “hand-made chocolate,” is reserved solely for a woman’s special someone. Though it is not always home-made, the name implies that extra care and thought has gone into making or purchasing the gift. If it is not hand-made, honmei-choco is almost always purchased from the store for a price that is much more expensive than giri-choco. It is often accompanied by another gift, such as a neck tie or other item of clothing.

Though Valentine’s Day is a holiday just for men in Japan, the women are not ignored for long. A month later, on March 14th, women are given their own special holiday, called White Day. Originally created by a marshmallow manufacturing company in the 1960’s, the holiday gives men who were lucky enough to receive gifts of chocolate the chance to return the favor by giving the women who had given them the gifts an even more expensive box of chocolate or other sweets.

Treats purchased on White Day come in white boxes and tend to be priced slightly higher than those that women purchase on Valentine’s Day. The holiday was originally called “Marshmallow Day” but was later changed to “White Day” and grew to include other treats, such as cookies and chocolates, as gifts. Though it is not as popular as Valentine’s Day, it still gives women a chance to feel appreciated and indulge in yummy candies, too.

RSS | Related Articles | Previous Features | Site Map

Add Valentine%27s+Day+%2D+Man%27s+Holiday+in+Japan to Twitter Add Valentine%27s+Day+%2D+Man%27s+Holiday+in+Japan to Facebook Add Valentine%27s+Day+%2D+Man%27s+Holiday+in+Japan to MySpace Add Valentine%27s+Day+%2D+Man%27s+Holiday+in+Japan to Del.icio.us Digg Valentine%27s+Day+%2D+Man%27s+Holiday+in+Japan Add Valentine%27s+Day+%2D+Man%27s+Holiday+in+Japan to Yahoo My Web Add Valentine%27s+Day+%2D+Man%27s+Holiday+in+Japan to Google Bookmarks Add Valentine%27s+Day+%2D+Man%27s+Holiday+in+Japan to Stumbleupon Add Valentine%27s+Day+%2D+Man%27s+Holiday+in+Japan to Reddit


Content copyright © 2009 by Jillian Michelle Williams. All rights reserved.
This content was written by Jillian Michelle Williams. If you wish to use this content in any manner, you need written permission. Contact Jillian Michelle Williams for details.

g


For FREE email updates, subscribe to the Japanese Culture Newsletter


Past Issues


print
Printer Friendly
bookmark
Bookmark
tell friend
Tell a Friend
forum
Forum
email
Email Editor

g features
Costume Play in Japan

Valentine’s Recipe - Green Tea Chocolate Hearts

Year of the Ox – 2009 – Japanese Zodiac

Archives | Site Map

forum
Forum
email
Contact

Past Issues
memberscenter

jobs
what
job title, keywords
where
city, state or zip
jobs by job search


vote
Growing a Garden
Veggies and Flowers
Veggies Only
Flowers Only
No Garden

g


| About BellaOnline | Privacy Policy | Advertising | Become an Editor |
Website copyright © 2009 Minerva WebWorks LLC. All rights reserved.


BellaOnline Editor