g Text Version
Beauty & Self
Books & Music
Food & Wine
Health & Fitness
Hobbies & Crafts
Home & Garden
News & Politics
Religion & Spirituality
Travel & Culture
TV & Movies

Bored? Games!
Take a Quiz
Rate My Photo

Natural Living
Folklore and Mythology
Distance Learning

All times in EST

Full Schedule
g Work & Family Site

BellaOnline's Work & Family Editor


How to Jump Start Your Business By Writing An Article

Guest Author - Vannie Ryanes

Do you write your own articles? Freelance and make this writing talent work for you. You can promote your business to new heights.

Author Steven Van Yoder of "Get Slightly Famous" has this to say -

Marketing With Reprints:
The Lasting Benefits Of Published Articles

An article in a targeted publication can do wonders for your business immediately after its publication. But what happens after the magazine has expired and the next month's issue is on the stands? Are your 30 days of fame soon forgotten with the advancement of the editorial calendar?

In fact, it is AFTER your articles are published that you begin to experience the many lasting and innovative benefits of self-publishing.

Better Than Any Brochure

Article reprints (provided by the publication or scanned and offset by a graphic designer) are some of the slickest marketing tools around. Unlike brochures, reprints do not cost thousands of dollars to produce; and beyond tremendous cost savings, reprints of published articles carry far more weight than any self-created marketing piece.

Reprints create instant credibility because they have the implied endorsement of the publications in which they appear. Unlike traditional marketing materials, they read like news: prospects who read them will lower their guard, making them more receptive to your sales efforts. When included with bidding proposals, reprints give your company a competitive edge against the competition by positioning you as an expert and authority.

Using reprints in new ways is limited only by your creativity. Below are several ways you can use reprints of self-published articles to promote your company:

Mail reprints with personalized letters to prospects, customers, and clients. Instead of taking the time to create mailings and newsletters, why not get double the bang for your effort?
Distribute reprints internally to boost employee pride and enthusiasm. When your company is in the news, your team will feel like they are part of something important.
Include reprints in your press kit to promote speaking engagements. If you speak publicly, your reputation is one of the most important things to convey. Reprinted articles show decision makers that you are visible, articulate, and important.

Frame or laminate articles to display in your lobby or reception area. Everybody likes to do business with a winner. Show your customers and clients that you are a major player in your industry.

Send reprints to trade associations for publication in industry newsletters. An article accompanied by a quick cover letter has a good chance of appearing in an association newsletter and giving you even more exposure.
Use well-timed article placements to create visibility prior to trade shows. Let people know who you are in advance of trade shows to get big turnouts and big results at your booth.

Turn feature length article manuscripts into special reports, booklets, or other information premiums. You can use free information to increase response to advertising, direct mail and press releases. Include mention of your article or other information in all your public outreach efforts. The important word here is "free."


This article was written by Steven Van Yoder, author of Get Slight Famous: Become a Celebrity in Your Field and Attract More Business with Less Effort. Visit

Hone your skills for work and family and you hone them for living life to the fullest

(c)Vanette Ryanes
This site needs an editor - click to learn more!

Add How+to+Jump+Start+Your+Business+By+Writing+An+Article to Twitter Add How+to+Jump+Start+Your+Business+By+Writing+An+Article to Facebook Add How+to+Jump+Start+Your+Business+By+Writing+An+Article to MySpace Add How+to+Jump+Start+Your+Business+By+Writing+An+Article to Digg How+to+Jump+Start+Your+Business+By+Writing+An+Article Add How+to+Jump+Start+Your+Business+By+Writing+An+Article to Yahoo My Web Add How+to+Jump+Start+Your+Business+By+Writing+An+Article to Google Bookmarks Add How+to+Jump+Start+Your+Business+By+Writing+An+Article to Stumbleupon Add How+to+Jump+Start+Your+Business+By+Writing+An+Article to Reddit

RSS | Editor's Picks Articles | Top Ten Articles | Previous Features | Site Map

For FREE email updates, subscribe to the Work & Family Newsletter

Past Issues

Printer Friendly
tell friend
Tell a Friend
Email Editor

Content copyright © 2018 by Vannie Ryanes. All rights reserved.
This content was written by Vannie Ryanes. If you wish to use this content in any manner, you need written permission. Contact BellaOnline Administration for details.


g features
It's Not Always Be About Perfection

When the Shoe Fits...A Book Review

Is Your Family Bored?

Archives | Site Map


Past Issues

Note: BellaOnline uses cookies to help provide a consistent user experience. Our advertisers may use cookies to help customize ads. Please contact us with any question about our cookie use.

Summertime Foods
Corn on the Cob
Burgers on the Grill
Apple Pie


| About BellaOnline | Privacy Policy | Advertising | Become an Editor |
Website copyright © 2018 Minerva WebWorks LLC. All rights reserved.

BellaOnline Editor