Shopping for Beauty Products?

Shopping for Beauty Products?
[Update 2022]

It’s time to shop for beauty products ethnic beauty. Are you Shopping for beauty products in what used to be non-traditional places? When you think of purchasing your lipsticks, mascara and foundations, the big brand department stores use to get all the business.

In today’s world of beauty, boutique havens have surfaced. You’re the reason for the birth of beauty boutique havens like Sephora and Ulta. You wanted a more focused environment for your shopping when it came to beauty products and these creators have given it to you.

Shopping for Beauty Products is All the Right Places

Ulta prides itself on being the go-to spot for beauty enthusiast. They sell everything from high end brands to drug store cosmetics to those who want to have the shopping experience of both. Ulta’s uniqueness is that of having a salon that offers haircuts, color, lash extensions, manicures and let’s not forget facials.

Are you a member of their rewards program? They make it easy for you to shop by offering the Ulta app which allow you to scan product bar codes as you browse through the store.

Sephora is a name that’s been rolling off your lips for decades. Sephora started the trend of being able to experiment with a lot of different makeup brands under one roof. You can have a virtual experience with makeup brands by using the technology tools made available to you at Sephora.

At Sephora, you can learn via group classes with their makeup professionals. You’re encouraged to use their virtual reality tools and try on different looks. They have a new concept that they rolled out that’s even more of a “boutique” format and less than half the size of a traditional Sephora store.

Ohhh there are so many more

There are so many more boutique spaces to shop for your beauty products. Look for other concepts such as Cos Bar, Credo, Bluemercury, Gee Beauty and NYX Professional Makeup. These brands typically have their own free standing stores and some can even be found in malls.

Don’t Dismiss the Department Store Beauty Space

Understanding that stores like Ulta and Sephora are available to clients preferring their type of shopping environments, department stores are changing their tactics as well. Saks 5th Avenue has a SaksFirst Beauty Reward Program. It allows members to test sample-size beauty products without having to purchase the full size.

Bloomingdales targeted the millennial market by launching Glowhaus in select stores and online. Glowhaus is a makeup and skin care boutique featuring obsession-worthy finds for lovers of all things dewy, sparkly, and bright.

Nordstrom has created a space for the hottest indie beauty/wellness brands on the market. There’s no lasting beauty without wellness of your internal self. Beauty from the inside out is a big part of the growing trend for beauty/wellness brands.


Not only have your gotten your wish, you can shop online without leaving your home. I get it, it’s more fun to be in the mix of it all. However, the recent pandemic brought a halt to in-store buying. As things are lightening up just a bit, you can now get your beauty fix by visiting the stores.

Once you learn what works for you, your shopping experience can easily and quickly be done online.

That’s it for this week. As always ...

Dedicated To Your Beauty

Juliette's Website

Nyraju Skin Care

Related Articles
Editor's Picks Articles
Top Ten Articles
Previous Features
Site Map

Content copyright © 2023 by Juliette Samuel. All rights reserved.
This content was written by Juliette Samuel. If you wish to use this content in any manner, you need written permission. Contact Juliette Samuel for details.