January 20 2014 Editor Assistance Newsletter
A friend shared this article with me during our conversation about free ebooks - it's an interesting article from the New York Times on giving away free ebooks to boost an author:
Some of its good points:
* Getting yourself on a “best selling” list by doing this is a kudos that can substantially help everything you do. You can now bill yourself as a “best selling author” and get a lot of publicity for this achievement.
* An author talks about how, by giving away free copies of one book, it then hooked people into her as a writer and sales of some of her other books jumped “exponentially”.
* A reader talks about how they got one book for free, liked the author, and bought the entire series. That’s the ideal end result that we’d all want.
So definitely something to consider as part of your marketing efforts.
Lisa Shea, owner
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