editorassistance Newsletter

Editor Assistance

October 12 2011 Editor Assistance Newsletter

Greetings and Salutations!

The BellaOnline Green Team is gearing up to release their latest issue of their Green Tips ebook on Oct 22nd. That is Make a Difference Day! We'd love to have your feedback on the current ebook. It's free! It's here -


We're thinking of breaking this big ebook up into smaller ebooks that make up a series. We do have many people downloading the large ebook but I wonder if we'd get even more if we made the ebooks more focused. Let's say we made up a series of ebooks like:

* eco-friendly home product recipes (i.e. counter cleaners / window cleaners)
* eco-friendly skin / hair recipes (i.e. lotions, shampoos etc)
* recycle practically everything!
* optimizing your home's heating / cooling efficiency

Do you think people would be more likely to download specific topic ebooks, ones that met a specific need they had?

We want to help as many people as possible. Let us know what you think!

If you have recipes and tips to add into the book, please let us know!

If you'd like to join the Green Team, we'd love to have you. We're very laid back - we post in forum threads to encourage green thoughts, and we tweak our ebook once a quarter.


For your personal websites that you run, make sure you get those polished up to prepare for the holiday season rush! There are two things you can do to really help boost the stickiness of your sites. Both involve square icons so by doing this task one time you can get two separate goals completed!

The first is creating the Facebook like promo icon. This is the thing I was talking about yesterday. This is the square branding image that shows up when a visitor posts a link to your page from their Facebook wall. You want to control that message and make sure it represents you clearly! I explain step by step how to set that up for your website here -


That image is 90 x 90.

Once you have that done, then simply make that image be 72 x 72 and drop the resolution, as I explain in the next step. Voila! You now have a perfect bookmark image. This is what people who use iPads, iPhones, Droid phones, and other devices will use to bookmark your page. That way your bookmark icon is clear, meaningful, and unique. It will help to further brand your site in their mind. I explain how to do that here -


Post in the Editor Assistance site if you have trouble with either one and we're happy to help! Many of us enjoy working with graphics, so if you're not having success making your own icons, let us know. We're here to assist!

If you want to hire one of our editors to do a really nice icon for one of your websites, post in the Swap forum area, and we'll all chime in to help you out!

Lisa Shea, owner


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