November 30 2010 Editor Assistance Newsletter
As the holiday season approaches, many of us take this time of year to give thanks for the blessings we have received, and seek ways to help others. Towards that end, I am putting together a page which helps our visitors find our recommended charity and fair trade supporting items!
Start here to see what this is going to look like -
All products in the list support a charity organization or fair trade group. Our aim is to link to your "main page" of your charity reviews. That page then links to your individual review pages where you give a full length review of the product.
As an example, click on my low carb charity page - the top one on the list right now since it's the only full length charity shop I know of in the system. You can see how I provide short reviews of each product and then link to a full length review for the reader to learn more.
If you only have one charity product review up for now, that's fine, send me the link to it and I'll add it to our page! Once you get two or more product reviews, please create the "main page" that lists all of those reviews, and send me that main page. That way visitors can easily see all of your suggestions!
Please remember that these pages have to follow all of our standard advertising guidelines. For example, FTC regulations require that every review have a statement listing how you got your item and if you paid for it. You can see examples at the bottom of my reviews.
Also keep in mind that BellaOnline articles can have a maximum of two external links per article. Those do best at the bottom of the article - that way the reader reads through your suggestions, finishes reading, and now has two options right there on what to click on next. Studies show this is by far the most optimal placement for clicking purposes. Readers are extremely unlikely to "look backwards" to find links to click on higher up in the article they've just read!
For all of our advertising requirements and guidelines, stop by the Members Area and go through the Advertising course there! It's full of amazing suggestions and tips.
In your product review, please link to the main charity article in one of your "related links" spots - that way we can keep people circulating through everyone's articles and maximize the publicity for everyone!
Let me know if you have any questions at all about our charity project, and of course definitely let me know when you have an article ready to add to the listing!
Lisa Shea, owner
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