April 14 2011 Editor Assistance Newsletter
We haven't had an editor chat in a while. I'd love to do one the week of Apr 25th. Please let me know what day/times work well for you and I'll arrange the date that works best for the most people!
This chat will be about personal coaching. Come to the chat with your two biggest goals you'd like to reach. We will all brainstorm to help you plan out your steps.
I just finished a many-hour project to add content to our Join Us pages. We often have great writers who submit an application which simply doesn't match our style. Since we want to help people reach their goals, I wanted to help these people meet their goal of applying properly to our site so we could then approve them! So I've added in two new pages to our Join Us area.
The first is about our writing style -
It explains how we are honest, timeless, global, family friendly, and so on. Please let me know if I explained those topics well and if you have any suggestions!
The second page is a set of channel by channel suggestions on sample articles to submit -
Again please take a glance and let me know if I did a good job of explaining to a newbie what writing in your channel area is all about.
The more we can help newbies master the art of creating an application, the better chance we have of being able to accept them and help them learn! Their traffic then helps boost our traffic - the more visitors we get, the more we all benefit!
One of the most important aspects of your articles is its description. The description is like a welcome mat. It's what catches your reader's eye and lures them in to reading more. The description is like a billboard. It needs to appeal to the reader, draw them in. People don't click on confusing or vague links. They have too many great links already competing for their attention. They are captivated by alluring details that tell them "you must read this!"
Take a look at our newly graduated Container Garden editor's descriptions!
Lestie does an awesome job with her descriptions, drawing you in to learning more. The descriptions are vibrant and on target. They let you know the information is definitely what you want to learn and that it'll be interesting. They aren't passive or stagnant - they are lively and active.
Well done Lestie!
If you guys want help on creating vibrant, interesting descriptions, post in the Editor's Forum and we'll give you a hand! Tweaking the description of your articles can absolutely boost traffic by a substantial amount. The tiny investment of time will be well rewarded by the large, eternal jump in traffic!
Have a great day!
Lisa Shea, owner
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