logo
g Text Version
Beauty & Self
Books & Music
Career
Computers
Education
Family
Food & Wine
Health & Fitness
Hobbies & Crafts
Home & Garden
Money
News & Politics
Relationships
Religion & Spirituality
Sports
Travel & Culture
TV & Movies

dailyclick
Bored? Games!
Nutrition
Postcards
Take a Quiz
Rate My Photo

new
European Travel
Action Movies
Bible Basics
Houseplants
Romance Movies
Creativity
Family Travel


dailyclick
All times in EST

Clairvoyance: 08:00 PM

Full Schedule
g
g Ezines & Newsletters Site

BellaOnline's Ezines & Newsletters Editor

g

Advertising Promoting and Marketing


What is the difference between Advertising, Promotion and Marketing?

Many people are not aware that there really is a difference between these three terms. It is important to understand the difference in these terms so that you can properly use them for the success of your business. We are not just talking about newsletters and ezines here. We are addressing business in general and using your newsletter or ezine to accomplish the advertising, promoting and marketing strategy.

Marketing

Marketing is the "What you do part" of your business to get your product or service into the hands of your customers. It involves the creative side of convincing people that you have the best to offer, whether it's a newsletter, product or service.

Marketing is where public relations, advertising, etc. becomes a vital necessity. It is also the strategy you use to find the “right people” to do your best "sales pitch" for your product or service. This is where you give the people your best reasons for them to choose your product or service. Having a marketing strategy is how you convince people to "buy into" the offer you have for them.

Marketing is about finding, attracting and convincing the right people about your product or service.

Promoting

Once you have convinced the right people about your product or business now it's time to promote. Promoting encourages people to make that next step after you have marketed your business or product. This is where you share more detail about the background of your product or service and business. This is for potential customers. After the marketing to" convince the right people," these people become potential customers for you.

As some may say, this is where you “hype it up” about your product or service. Promotion allows you to reveal to your potential customer how your product or service can help make their life better or build a better business in some way.

Advertising

Now to tie all this together, we introduce the point of advertising. Advertising entails marketing and promoting. You cannot have a marketing strategy without including advertising or promoting and you cannot have great advertising without an actual promotion campaign. So advertising is what ties it all together for your product or service to be introduced to the public.

Conclusion

While there are subtle differences between advertising, marketing and promoting they do work together for the same overall goal; to get your product or service noticed among the public. They each serve in their own roles but work together as a whole. The key is to get your service, product or business noticed by the public and the only way to do it is through advertising, promoting and marketing.
Add Advertising+Promoting+and+Marketing to Twitter Add Advertising+Promoting+and+Marketing to Facebook Add Advertising+Promoting+and+Marketing to MySpace Add Advertising+Promoting+and+Marketing to Del.icio.us Digg Advertising+Promoting+and+Marketing Add Advertising+Promoting+and+Marketing to Yahoo My Web Add Advertising+Promoting+and+Marketing to Google Bookmarks Add Advertising+Promoting+and+Marketing to Stumbleupon Add Advertising+Promoting+and+Marketing to Reddit



 



RSS | Related Articles | Editor's Picks Articles | Top Ten Articles | Previous Features | Site Map




For FREE email updates, subscribe to the Ezines & Newsletters Newsletter


Past Issues


print
Printer Friendly
bookmark
Bookmark
tell friend
Tell a Friend
forum
Forum
email
Email Editor


Content copyright © 2014 by Grace D. Dooley. All rights reserved.
This content was written by Grace D. Dooley. If you wish to use this content in any manner, you need written permission. Contact Grace D. Dooley for details.

g


g features
Welcome to 2014 - A New Beginning

Getting A Head Start

Creating a Professional Journal

Archives | Site Map

forum
Forum
email
Contact

Past Issues
memberscenter


vote
Poetry
Daily
Weekly
Monthly
Less than Monthly



BellaOnline on Facebook
g


| About BellaOnline | Privacy Policy | Advertising | Become an Editor |
Website copyright © 2014 Minerva WebWorks LLC. All rights reserved.


BellaOnline Editor