Guest Author - Kristin Peoples
You are in the process of getting your June Newsletter together. But after looking over what you have, you are not happy. Want to jazz it up a little bit? Add some interesting things to make your readers happy. A happy reader is one who will return for the next newsletter. Keeping your readers engaged in your newsletter will give them a reason to talk to their friends about it also.
Here are a few things that you may consider. Depending on your niche or focus, there may not be a lot of things you can do. You have to think creatively and interchange the interesting with the information that you have to get out anyway. June is Dairy Month. If your newsletter represents food, you may include tips about dairy. Depending on which way you look at this topic, you can focus your newsletter around it. If you are vegan, you can give reasons why you feel dairy is bad for you. You get the picture.
It is also great outdoors and national safety month. There is a lot you can do with this. If you are looking for a theme, you can use either one of those. Maybe you have a storefront with a newsletter. Use the outdoor themes to focus on what we should do now that the weather is better and more people are out of their house.
Lastly, here are some single day events to get your creative juices flowing:
• Donut Day – 1st
• National Yo-Yo Day – 6th
• Juneteenth – 19th
• Iced Tea Day – 10th
• Fly a Kite Day – 15th
• National Fudge Day – 16th
Food is always a reason to celebrate. If you have a way to giveaway food, any of the above days can give your customers a reason to stop in to your store or restaurant or to have them pick up your newsletter. Offer a coupon for a freebie. It’s a great way to generate buzz about your business.
June is also when we celebrate Father’s day. Focus your newsletter around activities geared for the father in everyone’s life. He may be your birth father, adoptive father, or father figure. You can give ideas for presents for him or lists of activities that he may like to do on his special day. It is a little different from Mother’s day because most kids are out of school when Father’s day comes around. You can add some Father’s day activities for kids to help Dad feel special too.