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Designing a Web Ad : Platform / OS Percentage Use

You might think that optimizing your site to run in IE, FireFox and Safari is all you need to do. However, you might be surprised to hear that the same website seen on a PC running windows XP looks different than the website running Mac OS X - even if both machines are using Internet Explorer as their browser!

It is well worth it to make sure you set up machines - or find friends or family members with machines - that cover the main flavors of operating systems out there. That way you can ensure your site works smoothly for visitors of all backgrounds and on all types of systems.

This report was run in October 2009 and reflects the 20+ million pageviews that are seen on BellaOnline each month.

RankPlatform / OS% Use
1Win XP51.48%
2Win Vista / 200824.76%
3Unknown7.98%
4Mac OS X3.93%
5Mac OS 10.53.27%
6Win2.02%
7iPhone1.20%
8Mac PowerPC1.14%
9Linux1.06%
10Win 20001.00%
11Win 70.76%
12Win 20030.56%
13Win 980.32%
14Win Me0.13%
15Win Win320.13%
16Win CE0.09%
17Win NT0.08%
18Mac0.03%
19Unix0.02%
20Win 950.02%
21WebTV0.01%
22FreeBSD0.01%
23Win XP640.004%
24SunOS0.004%
25Win NT 40.002%
26OS/20.001%
27Win 3.10.001%
28Mac 68k0.001%

If you are optimizing your website for Windows XP, and it doesn't work well on Windows Vista, then you are having a huge impact on many of your visitors. Make sure you test with as many different operating systems as you can!

Designing a Web Ad - Main Page
Custom Banner Ad Design - Only $50!

Web Statistics for Designing High Quality Ads
Browser Percentage Use
Platform / OS Percentage Use
Resolution Percentage Use

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