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BellaOnline's Business Owners Editor


Start-Up Mentor Alex Genadinik

Start Up Mentor Series. You may think that everyone who starts a successful business gets everything right the first time or maybe they have something special that you don't have. In this series, you will meet Start-Up Mentors who share a bit of what they have learned while getting starting. They share the challenges and the successes.

Alex is a serial entrepreneur, mobile developer, web developer and a whiz marketer. He enjoys helping other entrepreneurs with their businesses uses apps as his tool to do so. He holds a B.S in Computer Science from San Jose State University. In his spare time, he likes to play soccer and enjoy the great outdoors.

Twitter @genadinik or email Alex at



Jordan Mercedes: What type of Business are you in?

Alex Genadinik: I create mobile apps which help to coach and mentor young entrepreneurs.

JM: Do you operate your business full-time or part time?

AG: I operate this on a full-time.

JM: What’s your best start-up lesson?

AG: You must know your target audience as deeply as possible. This
will allow you to understand what they want and how they want it.
Knowing your target audience will allow you to create a product which absolutely delights them. And, it will help you to market to them effectively.

JM: What is your most valuable mentoring advice for a start-up?

AG: Be a sponge and learn as much as you can. Learning is the #1 thing that
will help you long term.

JM: What is your most useful resource or tool?

AG: is the best resource I have used to help me learn to
code various new technologies. It helped me create my products on my own,
which made my costs to starting up minimal and allowed me to be
competitive long term.

JM: Did you have a business mentor or coach?

AG: I did not have a mentor or coach, but I always wanted one.

JM: If not, looking back, would you have wanted one?

AG: Yes, mentors can be amazing if they are good. A mentor who can offer advice that can help you prevent someone from mistakes which would waste years of time. So a good mentor can really help the entrepreneur get on the right path to success.

Alex Genadinik

Jordan Mercedes is the author of RePurpose Work and COO at Turn Around Training Solutions. She writes and speaks about using the skills, resources and knowledge that you already have to create work that is brave, meaningful and profitable. She has passion for helping people release the ideas and dreams that they have inside and loves creating operational systems that meet those goals. You can learn more about her work and training at RePurpose Work.

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Content copyright © 2018 by Jordan Mercedes. All rights reserved.
This content was written by Jordan Mercedes. If you wish to use this content in any manner, you need written permission. Contact Jordan Mercedes for details.


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