People spend billions a year on pills, potions, gadgets, and programs that promise massive amounts of quick weight loss without effort. Most of these products are backed by “research” and heartfelt testimonials that sound legit and in a society where everyone is weight obsessed and frustrated at their inability to permanently lose weight, the opportunities for companies to take advantage of consumers are plentiful.

Most companies that make false claims or use faulty research to promote their products make so much money that they can afford to be reckless. Consumers basically have to fend for themselves and be aware of the problem to keep from becoming the next victim. Here's how to avoid diet scams plus a way to start getting quick results risk free.

Start by visiting Dietfraud.com which lists all the latest weight loss and prescription drug lawsuits, diet fraud, and diet scams. One glance at their broadsheet news report and you'll quickly realize that companies only care about your money. Even big names like Weider and HSN settle for millions for making false claims because they can afford to continue doing it.

Some companies only pay after they've killed a few people. Formula one was around since the early nineties and even though it caused several deaths the manufacturer wasn’t convicted until 2000. Fat Trapper is still making outrageous claims about being able to lose 18lb in 28 days. NOBODY can safely lose that amount of weight in that short period of time, much less keep it off. It's hard to believe people are still falling for this stuff and keeping these companies in business.

Another great site to visit for diet scams info is The Healthy Weight Network which puts out it’s annual Slim Chance Awards, for the year’s worst diet products and advertisements. Past winners include the Hollywood 48 hour diet, Atkins, Chitosan, Svelt Patch, and so many others. They have a long list of guildelines to identify fraudulent products or programs including:

1. Promises rapid weight loss effortlessly and in a very short time.
2. Makes claims that are not on the label.
3. Claim you can eat anything and not exercise.
4. Relies heavily on guru, testimonials, or before and after photos etc.
5. Uses terms such as, exclusive, secret, doctor developed, breakthrough ingredients or relies on magic food combinations.
6. Claim ingredients will trap calories, carbs, fat, etc. and remove them from body.
7. Declares the established medical community is against this discovery and refuses to accept its miraculous benefits.

Here's two other things two watch out for with some of the newer companies.

1. Offers the product at one price and then puts you on an automatic renewal plan without your knowledge so you're credit card gets charged month after month.
2. Tries to load you up with a bunch of other products claiming you will get a better result if you use the entire line of their junk.

Don’t feel bad if you’ve actually fallen for false claims and bought one of the many useless weightloss products sold on t.v. or online. Marketing and advertising people are paid big money to make you believe that what they are selling is the answer to your prayers. What you need to realize is that there is no magic pill, potion, or program that is going to help you lose weight fast and keep it off. If you are thinking about using a weight loss product be an informed consumer and read all the news and reviews so that you know the risks.

Want to lose weight and burn fat the easy way. Check out the informative video about What's missing from your fatloss program.